Loading Events

« All Events

  • This event has passed.

What are consumers looking for in a long-term care plan?

June 5, 2024 @ 2:00 pm 3:00 pm CDT

Lincoln Financial Group commissioned Versta Research, to conduct two surveys—one among producing financial professionals and one among consumers. The goal was to explore current long-term care attitudes, experiences, and planning.

One recurring theme throughout from both advisors and their clients, was the concern about the affordability of long-term care insurance.

On this call, we will discuss the consumer research and will share good starting points in MoneyGuard plan design to present a solution that gets your foot in the door with affordable (yet meaningful) coverage.

Can’t make the live event? All registrants will receive a replay link after the webinar.