Newman Long Term Care provides monthly marketing themes designed to make it easier for you to engage your clients in discussions about LTCI. Each month, we will provide marketing tools such as newsletter articles, stuffers, article reprints, prospecting letters and more to help you have these conversations with your clients. Most of these pieces are evergreen, meaning you can mix and match from any month depending on your own needs and audiences.
Everything Needed to Start Marketing LTC Insurance, All in One Launch Kit
Finding and marketing to long term care prospects can be difficult. That is why we created this Launch Kit. We have helped empower over 50,000 families to finish well.Our new Launch Kit contains simple, yet effective, marketing tools to raise awareness that you should be the go-to resource for long term care planning in your community. Start small, but slowly integrate these tools into your planning and your LTCI sales will reach new heights. The Launch Kit contains:
- Plug-and-Play Marketing Letters and Emails
- Sample Content for Your Website
- Consumer Videos
- Cost of Care Calculators
- Resources to help you identify prospects and gather health information
Click here to download our Launch Kit.
May: Women and Long-Term Care Planning
Why is long term care a double-edged sword for women? They are often the primary caregivers for a loved one, and they account for 2/3 of all long term care claims. Learn why women need to plan for their own extended care needs, and find the tools to help you enable these conversations.
April: LTC is for the Caregivers
The reality is – if you needed care tomorrow, someone would provide it. If you don’t have a plan in place to fund it, your caregivers will be impacted physically, emotionally and financially. LTCi isn’t so much for you, as it is to provide your loved ones with the resources required to provide the level of care you require without drastically altering their own lives.
March: Starting the LTC Conversation
90% of consumers want their financial advisors talking to them about extended care planning, but less than 10% have actually been given that opportunity. Introduce LTC planning with our monthly marketing tools.
February: The tax advantages of Long Term Care Insurance
The favorable tax treatment of LTC products remains unknown to many Americans. Help your clients understand the taxation and tax benefits of long term care solutions in both individual and business settings. Explore the consumer and producer reference pieces below.