September 28, 2012
PRODUCT NEWS
Now available: Policy and benefits training PPT for Custom Care III featuring Benefit Builder
Our new training PPT explores the details around the benefits of Custom Care III featuring Benefit Builder. This resource, available in Compact states, offers additional training on the “nuts and bolts” of our latest innovative product. The PPT is now available for download on jhltc.com (Form LTC-8545).
New LTC Focus sales idea now available
As the LTC landscape continues to evolve, many financial professionals may be looking to reassess their current LTC carrier. At a time where many companies are cutting back on benefits, John Hancock, a company with solid financial strength, continues to offer preferred rates with a 10% discount without any reduction in compensation for both Custom Care III and Custom Care III featuring Benefit Builder. Download the LTC Focus (Form LTC-6083) recruiting flier, now available on jhltc.com, to learn more and help grow your business.
MARKETING NEWS
Now available: Quarterback Call webinar on-demand
Joe Howard, Regional Vice President of Sales, delivered a 35-minute webinar on John Hancock LTC Insurance and its role in the LTC market, Custom Care III featuring Benefit Builder and its competitive niche, and tips for leveraging the key advantages of the new product. Now, you can access this webinar from anywhere, at any time. Click here to access the on-demand webinar.
September installment of the 12 FOR 12 campaign is here!
The 12 FOR 12 campaign focuses on providing you with a value-add idea each month to help build your long-term care insurance business. Click here to view September’s 12 for 12 installment on selling value.
Support materials available for Minnesota “Own Your Future” campaign launching on Friday, September 28th
A public information effort sponsored by the United States Department of Health and Services and the participating state, “Own Your Future” encourages individuals to plan for long-term care needs. On September 28th, in the state of Minnesota, over one million individuals will receive a letter from the Governor focused on considering your long-term care needs, supplemented by an email campaign (to 500,000) and Google campaign. Click here to view the brochure. Also, here are a couple of tools you can use to leverage the campaign and help grow your business (Form LTC-DM1515 and Form LTC-AD700).
New Kiplinger reprint article now available
The November 2012 issue of Kiplinger’s Personal Finance included a two-page educational article from the American Association of Long-Term Care Insurance, sponsored by John Hancock. Reprints are now available to order and use with prospective clients. Titled “Valuable Lessons on Long-Term Care Planning,” the article, geared towards 40-60 year-olds, outlines the benefits of starting the long-term care planning process early. Order or download (Form LTC-1399).
“LTC Winning Formula” needs-based microsite takes 2012 W³ Silver Award
We’re very happy to announce that our ‘LTC Winning Formula’ needs-based microsite was recently selected by The International Academy of Visual Arts to receive a 2012 W³ Silver Award! To check out our award-winning microsite for helpful prospecting materials to grow your business, visit www.ltcwinningformula.com.
COMMISSIONS NEWS
eDelivery for commission statements is coming this fall!
This fall, we will be rolling out eDelivery, a platform designed to help you quickly and easily access your LTC commission statements electronically. Read this article for more information and learn how you can receive your commission statement up to 5 days sooner.
PARTNERSHIP NEWS
North Dakota Partnership Training Requirement Change
As of August 31st, 2012, the state of North Dakota has revised their LTC insurance training requirements. Producers that fail to take their ongoing refresher training within 24 months of their last training completion are required to re-take the 8 hour initial training course. Attached, please find a copy of the bulletin from North Dakota. The 8-hour initial and 4-hour refresher training are available at www.jhpartnership.com.
Download the latest National Training and Partnership resource guide
The guide has recently been updated to reflect changes regarding the New York Partnership. Be sure to review it for state training requirements, deadlines, and resources on how to submit proof of certification. To take your Partnership training online, visit the John Hancock Partnership Resource Center at www.jhpartnership.com. Download the guide: LTC-3251