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1. Mention Long Term Care Awareness Month on every call during November
Simply answering each call “November is Long Term Care Awareness Month, this is…” can help start a conversation. Prefer to mention it at the end of a call? No problem. “Before I let you go, November is Long Term Care Awareness Month and I’m making sure all of my clients have put a plan in place should they need care someday. Do you already have a plan in place?”
You make and receive hundreds of phone calls each month. No matter when you do it, just make sure you’re giving every single one of your customers an opportunity to have a discussion with you.
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2. Request and use our “Difficult Conversations” sticky notes.
This is the easiest passive marketing you will ever find. Simply write your name and number on these and slap them on any correspondence you are sending during November. Click here to request a pack of 50 sticky notes be sent to you. |
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3. Share a Long Term Care Video
We have some great new short videos that you can share with your prospects. Some can be shared via link in an email, and some your webmaster can embed in your website, add to your YouTube Channel, Facebook profile and more.
Long Term Care Insurance 101
LIFE Happens has created a great animated introduction to the need to plan for long term care. Click here for the link to share.
Featuring real-life NewmanLTC clients, this video from LIFE Happens features recent clients explaining the reasons they chose to purchase coverage now:
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Social media campaigns are a great way to participate in and drive conversations with potential clients. Don’t miss this opportunity to promote long-term care with existing and potential clients and take your social media to the next level!
Click here for social media content pieces approved in all states that are part of the Interstate Insurance Compact (states listed here).
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