April – Marketing Tools (Traditional and Linked Benefits)

The reality is – if you needed care tomorrow, someone would provide it. If you don’t have a plan in place to fund it, your caregivers will be impacted physically, emotionally and financially. LTCi isn’t so much for you, as it is to provide your loved ones with the resources required to provide the level of care you require without drastically altering their own lives.

Secondary Messages:  

• Care Coordination services – One of the most helpful, yet least talked about resources for families when they are facing an extended care crisis.
• Cash Benefit or Indemnity features and why this may be key for informal caregiving

Lincoln MoneyGuard:

• Caregiving Financial Professional Article
• PlanMyLTC.com – Lincoln’s Care Coordination Site

Mutual of Omaha:

• The Best of Both Worlds Cash and Reimbursement Benefit Brochure
• Mutual of Omaha’s Sales Idea Flyer: Value of Care Coordination

Nationwide:

OneAmerica:

• Microsite on Care Benefits Concierge
• Sales Idea Flyer – Beyond Asset Protection – Protecting Family with Care Concierge Benefit

Securian:

Thrivent:

• Additional Cash Benefit Flyer