John Hancock Newslink: April 06, 2012

MARKETING NEWS

John Hancock Investor Sentiment Up Sharply in First Quarter 2012
John Hancock announced the results of its quarterly measure of investors’ views on a range of investment choices, life goals and economic outlook. More investors say they are in a better financial position today than two years ago. Please read the attached press release and chart for more information.

Responsible leader backed by a powerful brand
When you’re talking to your clients about their LTC needs and the role LTC insurance can play in their overall financial plan, you can recommend John Hancock with confidence. We are pleased to introduce two brochures that tell our story. Read this article to learn more.

Learn how to become an LTC expert in your community 
Click here to read the March edition of the 12 FOR 12 campaign.

LTCfocus – Compare CPI-linked inflation to 3% Compound 
Check out the newest sales flier that compares CPI-linked inflation to 3% compound inflation. Learn how the unlimited upside growth potential of CPI-linked inflation provides advantages to your clients over the long-term. (LTC-2026)

Investment Advisor article cites John Hancock’s LTC Consumer Survey
The April 2012 issue of Investment Advisor features an article, “Six Long-Term Care Lessons,” that provides valuable insights to help you grow your practice. It focuses on some key findings of John Hancock’s 2011 Long-Term Care Consumer Survey and how you can use them to promote the value of LTC insurance with your clients.

PRODUCT NEWS

Get easy access to all California marketing materials
Visit www.JohnHancockLTCinCalifornia.com, a microsite developed to help you market John Hancock’s Custom Care III California and Custom Care III California Partnership products. The site includes consumer marketing and prospecting materials as well as training guides and facts at a glance. There is also a link to a video tutorial on how to complete a fillable application.

COMPLIANCE NEWS

Order the 2012 Medicare Guide
The 2012, “Choosing a MediGap Policy: A Guide to Health Insurance for People with Medicare” is available to download and order from www.jhltc.com. Form: LTC-1014 rev 3/12. Read this article for transition guidelines.