Marketing credits available for selling Mutual of Omaha LTCI

Posted On: November 11, 2014
Posted In: Marketing Ideas, mutual of omaha, Sales Tips
Marketing credits available for selling Mutual of Omaha LTCI

One Team…One Dream
Let’s Team Up for Success!

You and Mutual of Omaha. Together, we make a great team. We share a common goal…to score more LTCi sales.

Earn Marketing Credits for the LTCi Business You Place with Us

All it takes to get in the game is five placed LTCi apps. Once your fifth app is placed, you begin earning marketing credits. Continue racking up credits until the game ends. How many credits can you earn? That’s totally up to you.

Kick Off

The LTCi Marketing Credits program kicks off November 1, 2014 and continues through December 31, 2015.

How to Score Marketing Credits

You begin earning marketing credits on your fifth LTCi app placed after November 1, 2014.

  • Marketing credits are payable at one percent of ANBP
  • One marketing credit equals $1
  • Marketing credits must be redeemed by March 31, 2016

Football Play

Let’s Run the Play

Say you’re working with eight prospective clients – four couples – all interested in purchasing LTCi policies. Four apps are placed in November. The other four are placed in December. When the fifth app is placed, your marketing credits start accumulating.

  • App 5 – $2,200 premium x 1% = 22.00 marketing credits
  • App 6 – $1,958 premium x 1% = 19.58 marketing credits
  • App 7 – $2,685 premium x 1% = 26.84 marketing credits
  • App 8 – $3,200 premium x 1% = 32.00 marketing credits

In this example, the total ANBP for apps five through eight is $10,043. At one percent of ANBP, you’d earn 100.43 marketing credits. Each marketing credit is equal to $1. So, that would give you $100.43 to spend to help educate prospective clients and build your LTCi business.

How to Use Marketing Credits

Football PlayMarketing credits are intended to help you make more LTCi sales. Use them to:

  • Purchase LTCi leads from any vendor
  • Pay postage for mailings that educate prospective clients about LTCi
  • Pay to place radio and newspaper ads
  • Offset the cost of earning your CLTC designation
  • Offset the cost of conducting an LTCi seminar

You can start using your credits anytime. Just remember credits must be redeemed by March 31, 2016. To redeem your credits, submit a paid invoice or receipt along with the Marketing Account – Marketing Activities Reimbursement form you’ll find online.

Program is subject to change.